1 Scope

This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit or interact with our Website or participate in any of our Programs, including our post-project survey, feedback, and review-request campaigns.

This policy applies to information we collect through the Website, through our Programs (including SMS/MMS, email, and calls), and through related online interactions. It does not apply to information collected offline (for example, by phone or in person) unless we specifically state otherwise.

The Website and Programs are intended for users located in the United States. If you access the Website or participate in any Program from outside the United States, your information may be transferred to, processed, and stored in the United States.

By accessing or using the Website or participating in any Program, you agree to this Privacy Policy.

2 Information We Collect

We collect information in three primary ways: (a) information you provide to us, (b) information collected automatically when you browse the Website, and (c) information collected through cookies and similar technologies used for analytics, advertising, and performance measurement.

2.1 Information You Provide Voluntarily

When you submit information through the Website or otherwise interact with us—such as by requesting service, requesting an estimate, scheduling an appointment, starting a chat, contacting us, or participating in a Program—we may collect information you choose to provide, including:

  • Identifiers and contact information (such as name, email address, phone number, and mailing/service address).
  • Service request and project details (such as service type, project dates, preferred appointment windows, photos or attachments you upload, and notes you provide).
  • Communications content (such as messages submitted through forms, chat, SMS/MMS, email, or other channels you use to contact us).
  • Survey responses and feedback, including NPS scores, ratings, qualitative comments about completed work or your experience, and any other information you choose to share in a survey or review request.
  • Any other information you choose to submit.

You are not required to provide personal information to browse the Website. However, if you choose not to provide certain information, we may be unable to respond to your request, administer certain Programs, or provide certain services.

2.2 Information Collected Automatically

When you visit the Website, we (and our service providers) may automatically collect certain information about your device and your interaction with the Website, such as:

  • IP address and general location information (such as city/state inferred from IP address).
  • Device and browser information (such as browser type, operating system, device type, and language settings).
  • Usage and event data (such as pages visited, links clicked, scroll activity, time spent on pages, and referring/exit pages).
  • Approximate timestamps, session identifiers, and diagnostic data used for performance, analytics, and security monitoring.

This information helps us operate the Website, measure performance, understand visitor engagement, detect and prevent fraud, and maintain security.

2.3 Cookies, Pixels, SDKs, and Similar Technologies

We use cookies and similar technologies (such as pixels, tags, local storage, and SDKs) to help the Website function, to understand how the Website is used, and to support advertising and measurement activities. These technologies may collect information such as your IP address, device/browser characteristics, and your interactions with the Website.

Examples include:

  • Analytics tools (for example, Google Analytics) to understand Website traffic and usage.
  • Advertising and conversion measurement tools (for example, Google Ads and Meta Pixel) to help measure the effectiveness of marketing campaigns and deliver ads.
  • Call tracking tools (for example, dynamic phone numbers) to attribute calls and leads to marketing sources and improve service.
  • Chat and messaging tools to support customer communications and improve responsiveness.

Some of these technologies may be operated by third parties and may collect information across different websites or online services over time, subject to those parties’ privacy practices.

You can control certain cookies through your browser settings and, where available, through any cookie preference controls presented on the Website. See Section 8.5 for more information.

3 How We Use Your Information

We use the information we collect for legitimate business purposes consistent with operating our business, maintaining an effective Website, and running our Programs. Depending on how you interact with us, we may use information to:

  • Provide and manage services, including responding to inquiries, providing estimates, scheduling appointments, and coordinating project or service delivery.
  • Communicate with you, including confirmations, reminders, follow-up communications, and customer support.
  • Administer post-project survey, NPS, and feedback Programs, including sending you survey invitations, collecting and analyzing satisfaction scores and qualitative feedback, and following up on issues or questions you raise.
  • Request that you leave reviews on public platforms, at your discretion, and track whether review requests are sent or completed.
  • Operate, maintain, and improve the Website and Programs, including troubleshooting, testing, analytics, measuring performance, and improving user experience.
  • Conduct marketing and advertising activities with your consent, including measuring campaign performance and attributing calls and leads.
  • Protect against fraud, misuse, and security incidents; enforce our policies; and maintain the safety and integrity of our systems.
  • Comply with applicable legal requirements and respond to lawful requests.

We do not sell personal information. We do not use information collected through the Website or Programs to make decisions that produce legal or similarly significant effects solely by automated means (for example, automated denial of services).

4 Communications and Text Messaging Privacy

If you provide your phone number or email address, you may receive communications from us as described in Sections 1–6 and 8.3.

4.1 SMS / MMS Text Messages

If you opt in to receive text messages, we may send SMS/MMS messages related to:

  • Your current or past projects or services.
  • Satisfaction surveys and NPS requests.
  • Qualitative feedback requests about work performed.
  • Invitations to leave public reviews.
  • Service-related messages and, where permitted, limited promotional messages related to our services.
  • Message frequency may vary.
  • Message and data rates may apply.
  • You can opt out at any time by replying STOP.
  • For help, reply HELP or contact us using the information in Section 6.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. We do not sell, rent, or share your mobile phone number, text-message consent information, or opt-out status with third parties or affiliates for their own marketing or promotional purposes. We may share this information only with service providers that help us deliver text messages (such as messaging platforms, phone companies, and other vendors assisting with SMS delivery) or as required by law.

5 Cookies, Interest-Based Advertising, and Your Choices

5.1 Managing Cookies

You can control cookies through your browser settings, including refusing some or all cookies or receiving an alert when cookies are being sent. If you disable cookies, certain features of the Website may not function properly.

If the Website presents a cookie banner or preference center, you can use it to manage certain categories of cookies where available.

5.2 Analytics and Advertising Tools

We may use third-party analytics and advertising tools (such as Google Analytics, Google Ads, and Meta Pixel). These providers may set cookies or similar technologies and collect information about your interactions with the Website to provide measurement, analytics, and advertising services. Information collected through these tools may be combined with other information collected through the Website for the purposes described in this policy.

5.3 Global Privacy Control (GPC)

Some browsers or extensions support the Global Privacy Control (“GPC”) signal. Where required by applicable law, we will process GPC signals as a request to opt out of certain processing (such as certain types of “sharing” for targeted advertising under state law). Honoring GPC may be limited by technical constraints and may not apply to all uses of cookies (for example, cookies necessary to operate the Website).

5.4 Do Not Track

Some browsers include a “Do Not Track” (DNT) setting. Because there is no common industry standard for interpreting DNT signals, the Website may not respond to all DNT signals. You can use the other controls described in this section to manage cookies and tracking.

6 Sharing and Disclosure of Information

We may disclose information collected through the Website and Programs in limited circumstances as described below. We do not sell personal information.

6.1 Service Providers

We may share information with vendors and service providers that help us operate the Website, run our business, or deliver the Programs, such as website hosting providers, analytics providers, advertising and measurement vendors, call tracking providers, survey and review-request platforms, messaging platforms, and customer communication tools. These providers are permitted to use information only to perform services on our behalf and are subject to contractual confidentiality and security obligations. We do not authorize service providers to use personal information for their own independent marketing purposes.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Your mobile information will not be sold or shared with third parties or affiliates for promotional or marketing purposes. All categories of sharing described in this Section exclude mobile contact information and text messaging originator opt-in data and consent; this information will not be shared with any third parties, except service providers that assist us in delivering our text messages or as required by law.

6.2 Legal and Safety

We may disclose information if we believe it is necessary to: (a) comply with applicable law, regulation, legal process, or governmental request; (b) enforce our agreements or policies; (c) protect the rights, property, or safety of the Company, our customers, or others; or (d) detect, prevent, or address fraud or security issues.

6.3 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or a portion of our business or assets, information may be transferred as part of that transaction, subject to applicable law and appropriate confidentiality protections.

7 Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect information collected through the Website and Programs from unauthorized access, use, disclosure, alteration, or destruction. No method of transmission over the Internet or method of electronic storage is completely secure, so we cannot guarantee absolute security.

Email, text messages, and chat communications may not be encrypted end-to-end and may not be secure. Please do not send sensitive information through these channels.

If you believe your interaction with us is no longer secure, please contact us immediately using the information in Section 6.

8 Links to Other Websites

The Website may contain links to third-party websites or services. We do not control, and are not responsible for, the content, privacy practices, or security of third-party websites. We encourage you to review the privacy policies of any website you visit.

9 Children’s Privacy

The Website and Programs are not directed to children under 18, and we do not knowingly collect personal information from children. If you believe a child has provided personal information through the Website or a Program, please contact us so we can take appropriate steps to delete it.

10 Data Retention

We retain personal information collected through the Website and Programs for as long as reasonably necessary to fulfill the purposes described in this policy, including to provide services, administer Programs (including surveys and review requests), maintain business records, resolve disputes, enforce agreements, and comply with legal obligations. When information is no longer needed, we will take reasonable steps to delete, deidentify, or securely dispose of it in accordance with our retention practices and applicable law.

11 Changes to These Terms and This Policy

We may update these Terms & Conditions and this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this document. Your continued use of the Website or participation in any Program after changes are posted means you accept the updated Terms.

12 Privacy Rights and Choices (U.S. Residents)

Depending on where you live, you may have certain rights regarding personal information, which may include the right to:

  • Confirm whether we collect or process personal information about you and request access to it.
  • Request correction of inaccurate personal information.
  • Request deletion of personal information, subject to certain legal exceptions.
  • Request a copy of personal information in a portable format.
  • Opt out of certain uses of personal information, including certain forms of targeted advertising conducted through cookies and similar technologies.
  • Appeal a decision regarding your privacy rights request, where required by applicable law.

The availability and scope of these rights may vary by jurisdiction.

How to Exercise Your Rights

To submit a privacy request, contact us using the information in Section 6. We may need to verify your identity before completing your request. Where permitted by law, you may designate an authorized agent to submit a request on your behalf. If your request is denied, you may have the right to appeal our decision by contacting us and stating that you are submitting an appeal.

Cookie and Advertising Choices

You can control cookies and similar technologies by:

  • Adjusting your browser settings to block or delete cookies.
  • Using any cookie preference tools or banners that may be available on the Website.
  • Using certain browser signals (such as Global Privacy Control) that communicate your preference to opt out of certain cookie-based uses, where required by applicable law.

Please note that blocking cookies may affect the functionality of the Website, and some cookies are necessary for the Website to operate.

No Sale of Personal Information

We do not sell personal information for money. However, we may allow certain third-party partners to collect information through cookies and similar technologies for analytics, advertising, and measurement. You can opt out of certain cookie-based advertising through the controls described above.

By accessing the Site or using the Services, or by connection with us through LinkedIn or other third party website/services, you accept our Privacy Policy, and you consent to our collection, storage, use and disclosure of your Personal Information as described in this Privacy Policy.

I. INFORMATION WE COLLECT

We collect “Non-Personal Information” and “Personal Information.” Non-Personal Information includes information that cannot be used to personally identify you, such as anonymous usage data, general demographic information, referring/exit pages and URLs, platform types, preferences you submit and preferences that are generated based on the data you submit and number of clicks. Personal Information includes your name, email, phone number, resume, or other data, which you submit to us through the contact, newsletter signup, content download, or job application processes at the Site.

1. Information collected via Technology

To visit our website, you do not need to submit any Personal Information. However, in an effort to improve the quality of our site, we track information provided to us by your browser or by our software application when you view the Site, such as the website you came from (known as the “referring URL”), the type of browser you use, the device from which you connected to the Site, the time and date of access, and other technical, routing and usage information that does not personally identify you. We track this information using cookies, or small text files which include an anonymous unique identifier and web beacons, or transparent pixel images that are used in collecting information about website usage. Cookies are sent to a user’s browser from our servers and are stored on the user’s computer hard drive. Sending a cookie to a user’s browser enables us to collect Non-Personal information about that user and keep a record of the user’s preferences when utilizing our services, both on an individual and aggregate basis.

The Company may use both persistent and session cookies; persistent cookies remain on your computer after you close your session and until you delete them, while session cookies expire when you close your browser. Please note that there are options on most browsers (like Google Chrome, Mozilla Firefox, Safari, and Internet Explorer) to disable cookies. You can choose to use such features to disable cookies, but it may impact your use of certain features available on the Site. To learn more about your ability to manage cookies and web beacons, please consult the privacy features in your browser.

We may use Google Analytics, HubSpot Analytics, Facebook Analytics, LinkedIn Insight Tag or other third-party services to collect information about your use of the Site. These third-party services collect certain information about your usages of the Site, such as how often you visit the Site, the pages you visit, and the other websites you used prior to visiting the Site. We may use the information received from these services to improve the Site. We do not combine the information collected through the use of these services with any other information collected from you. These services may store a permanent cookie on your machine to identify you as a unique user the next time you visit the Site, but the cookie cannot be used by anyone but the third-party provider. These service providers may use data in accordance with their terms of use available at:
Google Analytics: https://policies.google.com/technologies/partner-sites
HubSpot Analytics: https://legal.hubspot.com/privacy-policy
Facebook Analytics: https://www.facebook.com/legal/technology_terms
LinkedIn Insight Tag: https://www.linkedin.com/legal/privacy-policy

2. Information you provide us

In addition to the information provided automatically by your browser when you visit the Site, to contact us via the Site, you will need to create a personal profile. You can create a profile by filling out a form and entering your email address. By creating a profile, you are authorizing us to collect, store and use your email address, and any other information you provide to us, in accordance with this Privacy Policy. You may also provide information to us in other situations, such as via email or text, or during our dealings in the course of our providing Services to you or creating proposals for you.

3. Children’s Privacy

The Site and the Service are not directed to anyone under the age of 13. The Site does not knowingly collect or solicit information from anyone under the age of 13. In the event that we learn that we have gathered personal information from anyone under the age of 13 without the consent of a parent or guardian, and to the extent required by law, we will delete that information as soon as possible. If you believe we have collected such information, please contact us at [info@dirockgc.com]

II. HOW WE USE AND SHARE INFORMATION

Personal Information:

Except as otherwise stated in this Privacy Policy, we do not sell, trade, rent or otherwise share for marketing purposes your Personal Information with third parties without your consent. We do share Personal Information with independent contractors and vendors who are performing services for the Company. We require those independent contractors and vendors to use your Personal Information only at our direction and in furtherance of appropriate business purposes.

In general, the Personal Information you provide to us is used to help us communicate with you. For example, we use Personal Information to contact users in response to questions, solicit feedback from users, provide technical support, and inform users about proposals and other professional services.
We may also share Personal Information with outside parties if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to meet any applicable legal process or enforceable governmental request; to investigate potential violations of legal or contractual obligations; address fraud, security or technical concerns; or to protect against harm to the rights, property, or safety of our users or the public as required or permitted by law.

In the event we undergo a business transaction such as a merger, acquisition by another company, or sale of all or a portion of our assets, your Personal Information may be shared with the other party to the transaction as necessary to pursue the transaction and under a duty or confidentiality, and your Personal Information may be among the assets transferred when the transaction is completed. You acknowledge and consent that such disclosure and transfers may occur and are permitted by this Privacy Policy. We will use reasonable efforts to require that the transferee use Personal Information in a manner that is consistent with this Privacy Policy.

Non-Personal Information:

In general, we use Non-Personal Information to help us improve the Services and customize the user experience. We also aggregate Non-Personal Information in order to track trends and analyze use patterns on the Site. This Privacy Policy does not limit in any way our use or disclosure of Non-Personal Information and we reserve the right to use and disclose such Non-Personal Information to our partners, advertisers and other third parties at our discretion.

III. HOW WE PROTECT INFORMATION

We implement standard and reasonable security measures, including administrative, technical and physical protections, designed to protect your information from unauthorized access. However, no network, website or communication using the Internet is perfectly safe, and these measures do not guarantee that your information will not be accessed, disclosed, altered or destroyed by breach of firewalls and secure server software. By using our Services, you acknowledge that you understand and agree to assume these risks. In the unlikely case of a breach of information, we will follow relevant laws and regulations to inform you of the breach.

IV. YOUR RIGHTS REGARDING THE USE OF YOUR PERSONAL INFORMATION

You have the right at any time to prevent us from contacting you for marketing purposes. When we send a promotional communication to a user, the user can opt out of further promotional communications by following the unsubscribe instructions provided in each promotional e-mail. You can also indicate that you do not wish to receive marketing communications from us by emailing us. Please note that notwithstanding the promotional preferences you indicate by either unsubscribing or emailing us, we may continue to send you administrative emails including, for example, periodic updates to our Privacy Policy.

V. LINKS TO OTHER WEBSITES

The Site may contain links to third-party material, including other websites. However, we are not responsible for the privacy practices employed by those websites or the information or content they contain. This Privacy Policy applies solely to information collected by us through the Site and the Services. Therefore, this Privacy Policy does not apply to your use of a third-party website accessed by selecting a link on our Site or via our Services. To the extent that you access or use the Services through or on another website or application, then the privacy policy of that other website or application will apply to your access or use of that site or application. We encourage our users to read the privacy statements of other websites before proceeding to use them.

VI. CHANGES TO OUR PRIVACY POLICY

The Company reserves the right to change this policy at any time. If our information practices change at any time in the future, we will post the policy changes to the Site so that you may opt out of the new information practices. We suggest that you check the Site periodically if you are concerned about how your information is used. We will notify you of significant changes to our Privacy Policy by sending a notice to the primary email address specified in your account or by placing a prominent notice on our site. Significant changes will go into effect 30 days following such notification. Non-material changes or clarifications will take effect immediately. You should periodically check the Site and this privacy page for updates.

VII. THIRD PARTY ADVERTISERS

Please note that at times, third parties may set cookies or use related technologies or web beacons when you view and/or click their advertising banners, links or other ads. Information from tracking technologies received with third party ads and links may be collected directly by those advertisers and ad service providers and used to cause relevant ads to be displayed to you. For example, these companies may collect and use information about you and your visits to the Site and other websites in order to provide advertisements about goods and services of interest to you. These advertisements may appear on the Site and on other websites. The advertiser’s privacy policy and/or that of its service provider will govern the use of this information and we are not responsible for the privacy practices of such companies. We encourage you to read these businesses’ privacy policies to learn about how they treat your information. Additionally, some of these companies (like the ad networks) are members of the industry groups, the Network Advertising Initiative and the Digital Advertising Alliance, each of which offers a single location to opt out of their cookies. For more information about third party advertisers and how to prevent them from using your information, we encourage you to visit the Network Advertising Initiative’s consumer web site, at http://www.networkadvertising.org/choices, and the Digital Advertising Alliance’s consumer choice page at [http://www.aboutads.info](http://www.aboutads.info/).

VII. CONTACT US

If you have any questions regarding this Privacy Policy or the practices of this Site, please contact us by sending an email to [diroccoconstruction@gmail.com]
Last Updated: This Privacy Policy was last updated on June 25th, 2024.

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